What is social proof and how does it work on websites social proof is a psychological phenomenon where people conform to the actions of others in order to feel like they belong or fit in. This need to conform is especially strong when we feel uncertain or when the stakes are high. social proof can …
How to Create an Effective Social Proof System for Your Website Read More »
If you want to win at local search engine optimization (SEO), but you donât want to depend on content marketing, you can do that! There are other techniques you can use to succeed. For instance, you could switch your focus towards usability and building a community. Try these strategies to attain high local rankings in …
It’s no secret that in order to be successful in business, you need to have a steady flow of sales coming in. However, what if you’re not seeing the results you want from your current marketing efforts? Don’t worry – you’re not alone. Many businesses are struggling to get more sales without having to spend …
Internet marketers, meet Bing. Bing, meet internet marketers. Right, with the introduction out the way, let’s get you two acquainted… Point #1 – Bing Likes to Take Things Literally Bing is a little bit like that slightly slow friend that you had in school who didn’t really understand jokes. Or to put it another way: …
It’s now clear that you know why your small business should be using e- mail marketing techniques to increase its consumer base, increase revenue and build brand awareness. However, be aware that if the e- mail marketingtechniques are not used properly, they may fail to work and your business may end up attracting huge losses. It is thus very essential …
Steps on How to Run an Email Marketing Campaign Read More »
The most obvious way to use PPC is to try and make sales. When you place PPC adverts on Google or Bing, you are paying per click. This means you can calculate precisely how much each visitor to your site is costing you and that means in turn that you can work out whether or …
As you can see then, PPC works a little bit different from ‘traditional’ advertising in magazines and on TV. You are no longer paying for a single advert and nor are you paying for exposure. Instead, you are paying directly for clicks and that means you need to think about things a little differently. The …
So now you know precisely what Bing Ads is, why it matters and how it works. You also know how to create a PPC campaign generally and you know how to select the right keywords etc. What’s left? Oh yes, actually getting started and creating some ad campaigns!And with that in mind, let’s launch straight …
Now you have all the pieces, it’s time to put them together to form a plan that you can follow one step at a time in order to build your viewers and to gain mass influence. Step 1: Build Your Brand The first step is to build your brand. This means you need to make …
